Because blockchain transactions are free, you can charge minuscule amounts, say 1/100 of a cent for a video view or article read. Why should I pay The Economist or National Geographic an annual subscription fee if I can pay per article on Facebook or my favorite chat app. Again, remember that blockchain transactions carry no transaction cost. You can charge for anything in any amount without worrying about third parties cutting into your profits.
The price of bitcoins has gone through cycles of appreciation and depreciation referred to by some as bubbles and busts.[153] In 2011, the value of one bitcoin rapidly rose from about US$0.30 to US$32 before returning to US$2.[154] In the latter half of 2012 and during the 2012–13 Cypriot financial crisis, the bitcoin price began to rise,[155] reaching a high of US$266 on 10 April 2013, before crashing to around US$50.[156] On 29 November 2013, the cost of one bitcoin rose to a peak of US$1,242.[157] In 2014, the price fell sharply, and as of April remained depressed at little more than half 2013 prices. As of August 2014 it was under US$600.[158] During their time as bitcoin developers, Gavin Andresen[159] and Mike Hearn[160] warned that bubbles may occur.
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According to The New York Times, libertarians and anarchists were attracted to the idea. Early bitcoin supporter Roger Ver said: "At first, almost everyone who got involved did so for philosophical reasons. We saw bitcoin as a great idea, as a way to separate money from the state."[120] The Economist describes bitcoin as "a techno-anarchist project to create an online version of cash, a way for people to transact without the possibility of interference from malicious governments or banks".[123]
Researchers have pointed out at a "trend towards centralization". Although bitcoin can be sent directly from user to user, in practice intermediaries are widely used.[31]:220–222 Bitcoin miners join large mining pools to minimize the variance of their income.[31]:215, 219–222[111]:3[112] Because transactions on the network are confirmed by miners, decentralization of the network requires that no single miner or mining pool obtains 51% of the hashing power, which would allow them to double-spend coins, prevent certain transactions from being verified and prevent other miners from earning income.[113] As of 2013 just six mining pools controlled 75% of overall bitcoin hashing power.[113] In 2014 mining pool obtained 51% hashing power which raised significant controversies about the safety of the network. The pool has voluntarily capped their hashing power at 39.99% and requested other pools to act responsibly for the benefit of the whole network.[114]
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Traditional online databases usually use a client-server network architecture. This means that users with access rights can change entries stored in the database, but the overall control remains with administrators. When it comes to a Blockchain database, each user is in charge of maintaining, calculating and updating every new entry. Every single node must work together to make sure that they are coming to the same conclusions.
Transactions on the blockchain network are approved by a network of thousands or millions of computers. This removes almost all human involvement in the verification process, resulting in less human error and a more accurate record of information. Even if a computer on the network were to make a computational mistake, the error would only be made to one copy of the blockchain. In order for that error to spread to the rest of the blockchain, it would need to be made by at least 51% of the network’s computers — a near impossibility.
The private key (comparable to an ATM PIN) is meant to be a guarded secret, and only used to authorize Bitcoin transmissions. Thus, it’s the “private key” that is kept in a Bitcoin wallet. Some safeguards for a Bitcoin wallet include: encrypting the wallet with a strong password and choosing the cold storage option, i.e. storing it offline. In the case of Coinbase, they offer a secure "multisig vault" to host your keys, which you can sign up for. 
In 2014, prices started at $770 and fell to $314 for the year.[32] In February 2014 the Mt. Gox exchange, the largest bitcoin exchange at the time, said that 850,000 bitcoins had been stolen from its customers, amounting to almost $500 million. Bitcoin's price fell by almost half, from $867 to $439 (a 49% drop). Prices remained low until late 2016.[citation needed]